Goodies are an important part of all crowdfunding projects. However, social projects represent a “special” case. We’ll show you how to choose the right goodies for your social project and how to use creative ideas to get boosters to support your crowdfunding. The “special” case of social projects With social projects, your goodies don’t need to have the usual nominal value. In general, the main aim of crowdfunding is to raise as much money as possible to make the project a reality. However, goodies are often decisive in whether your project is supported and how much is donated. Goody numbers and prices Even if a lot of boosters would still support a social project without goodies in return, we still recommend that you offer at least 4 to 6 goodies for a range of budgets. It’s a nice gesture and it gives boosters an idea of how far their donation amount will go. They can also choose how much they want to donate if you show them how much can be done with their donation....
Crowdfunding is more than just fundraising. A crowdfunding project generates:
Reach: With crowdfunding, you generate a fan base that has supported your project from day one.
Marketing: Crowdfunding is always a form of marketing as well. Your community shares your project on social media, media outlets report on it, etc. It’s a great way to actively advertise your product.
Branding: People get to know your new brand, and that familiarity becomes firmly established through your regular interactions with your crowd.
Pre-market check: Your project is a new product. If people buy it on Crowdify, the chances are good that it will also sell well on the market later on. But if your project doesn’t get support, that indicates that the demand for your product isn’t there yet.
Open innovation: Crowdfunding is also a good way to check the market. If your project finds supporters, then you know you’ve got a chance when it hits the market.
Sales channels: Are you looking to...
Social projects enjoy even better conditions on Crowdify: no platform fees and the option to run a donation drive (with no target amount) Crowdify wants to help strengthen your social engagement by supporting you with preferential conditions: For all social projects, you’re charged only the payment providers’ third-party costs (about 3%) upon successful completion. This maximises the funding that flows directly into your social project. Crowdfunding with no target amount Sometimes, every additional donation really helps a lot – and you want to make sure that your social project benefits from all of them! For social projects, you can choose to skip setting a target amount. It’s important to remember that while this takes off the pressure of a specific funding goal, it also removes boosters’ sense of urgency to donate right away. We’ll gladly help you to set your crowdfunding project up right, and support you in achieving your project goal. Looking for...
